In quite inevitable fashion, Call of Duty: Black Ops II has broken the record for the fastest entertainment product to gross $1 billion in sales, beating out its own predecessor, Call of Duty: Modern Warfare 3, to take the crown.
The Call of Duty franchise is consistently the biggest selling game of each year but the news that the latest instalment has overtaken Modern Warfare 3 is still shocking as the FPS has made over 1 billion dollars in profit (gross) in just 15 days, which it managed in one day less than MW3 did last year.
The figures are taken into account for all entertainment including movies and music and last year Modern Warfare 3 beat out both Avatar and Harry Potter and the Deathly Hallows: Part Two to gain the title of the “fastest selling entertainment product of all time” and now the title has been awarded to Black Ops 2.
CEO of Activision Blizzard, Bobby Kotick, has said “The release of Call of Duty has been one of the most significant entertainment events of each of the last six years”
“Since Call of Duty was launched, cumulative franchise revenues from players around the world are greater than current worldwide box office receipts to date for the top-10 grossing films of 2012 combined. Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for ‘Harry Potter’ and ‘Star Wars,’ the two most successful movie franchises of all time.”
To back up the figures, Activision revealed that since its release over 150 million hours of online play have been logged on Xbox Live and the PlayStation Network for the game.
The sales also look set to keep soaring as the release of the Nintendo Wii U title has just hit the shelves – Black Op’s 2 will continue to be a hit for the months coming.