Netflix the Video streaming and DVD rental service has announced that it now has over 1 Million UK subscribers to the service since it launched back at the start of the year in January.
The Company launched in the UK after many successful years operating as the number 1 service in the US and after an extensive advertising campaign and great trial deals the service has really taken off.
Since it’s launched the service has been integrated into many services across the technology world including Facebook, PS3 and Xbox 360 consoles, Tablets, Smartphone’s and even smart TV’s giving customers many ways to access the service.
According to Netflix, the UK and Ireland are now officially the fastest-growing territory for the company and point out that its growth in this area is bigger than even what the likes of Facebook and Twitter could manage in the same time-frame.
The company also recently announced that it is set to take on the Nordic Countries by expanding to Norway, Denmark, Sweden and Finland before the end of the 2012.
In the press release Netflix Chief Executive Officer Reed Hastings states: “This membership milestone is evidence that Netflix has rapidly gained popularity in the UK and Ireland,”
“Our British and Irish members clearly enjoy the ability to instantly watch a large variety of TV shows and films streaming from Netflix on their favourite devices whenever they want.”
Many TV series and Movies are available on demand on the service and it’s proved a useful way for many Irish and British users to catch up on some of the lost or overlooked TV and films.
If you are looking to become one of the many new users to Netflix or are and existing member then we at the Gadget Helpline recommend watching Breaking Bad or Dexter from the beginning.
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UK And Ireland Embrace Netflix
Fastest Territories To Reach One Million Netflix Members
LONDON, Aug. 20, 2012 — Netflix, Inc., the world’s leading Internet subscription service for enjoying TV series and films, has hit the one million member milestone in the UK and Ireland within seven months, faster than in any other territory it has launched.
To put that in perspective, that’s four times faster than it took Twitter to hit one million users globally and nearly twice as fast as it took Facebook and Foursquare globally.
“This membership milestone is evidence that Netflix has rapidly gained popularity in the UK and Ireland,” said Netflix Chief Executive Officer Reed Hastings. “Our British and Irish members clearly enjoy the ability to instantly watch a large variety of TV shows and films streaming from Netflix on their favourite devices whenever they want.”
Consumers are spending more time enjoying entertainment online, according to a survey by YouGov for Netflix. Ten percent of the UK population now dedicates two hours or more of their day to watching their favourite TV show delivered through the Internet.
On Netflix, comedy and drama are the top genre choices among UK and Irish members, whose favourite time of the week to enjoy their streaming entertainment is on a Sunday night.
TV presenter and gadget expert, Pollyanna Woodward comments, “Consumers are beginning to spend more time enjoying entertainment online, streaming TV and film, and this trend is only growing. With services like Netflix, consumers can watch their favourite TV shows and films when and how they want.”
Netflix is available on over 800 devices. Brits spend £565.21 a year on new electronic gear, according to YouGov, meaning that it is likely that any given household has at least one device that can stream TV shows and films from Netflix.
Netflix members can look forward to a number of great new TV shows and movies coming soon including sentimental buddy comedy “50/50”, and blockbusters “2012” and “Iron Man 2.” Members can also look forward to “Covert Affairs” and the next season of “Breaking Bad” on Netflix.
Sources:
http://www.businessinsider.com/one-million-users-startups-2012-1?op=1
http://www.mediaweek.co.uk/news/1142407/Virgin-Media-reaches-one-million-TiVo-customers-revenues-rise-42/http://uk.gamespot.com/news/xbox-live-hits-one-million-member-mark-6102641
YouGov Survey – results can be requested from Netflix
About Netflix:
With more than 27 million streaming members in the United States, Canada, Latin America, the United Kingdom and Ireland, Netflix, Inc. (NASDAQ: NFLX) is the world’s leading internet subscription service for enjoying films and TV programmes. For one low monthly price, Netflix members can instantly watch films and TV programmes streamed over the internet to PCs, Macs and TVs. Among the large and expanding base of devices streaming from Netflix are the Microsoft Xbox 360, Nintendo Wii and Sony PS3 consoles; an array of Blu-ray disc players, internet-connected TVs, home theatre systems, digital video recorders and internet video players; Apple iPhone, iPad and iPod touch, as well as Apple TV and Google TV. In all, over 800 devices that stream from Netflix are available. For additional information, visit www.netflix.com. Follow Netflix on Facebook and Twitter.
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