Sony officially drop price of PSP in Europe

Sony has officially slashed the price of the PSP down to €129.99/£129.99 in Europe, after dropping it to $129.99 in the US.

“The price cut is aimed at increasing adoption of the player in Europe,” said Satoshi Fukuoka, a Tokyo-based spokesman at Sony’s video-games unit. The previous suggested retail price was €169.99.

Along with the price drop of the PSP, Sony announced that their cloud-based music streaming service which will work with PSP – Music Unlimited – will launch on April 14th.

Music Unlimited will be powered by Sony’s cloud media service Qriocity, and will allow PSP users to stream music via Wi-Fi from a catalog of music channels hosted by Sony. Music Unlimited will also enable PSP users to sync with a PS3 console or PC to stream content.

It would seem Sony are aiming to lure customers away from the new Nintendo 3DS with their much lower price point, but will it work? We will have to see.

Will the price cut tempt you to go for a PSP, or do you still have your heart set on a Nintendo 3DS? We’d love to hear from you, so leave us a comment on the page or via Twitter.