Facebook will play host to a first of its kind Creatives Talk on August 17th inviting creative types from storytelling and lifestyle to come together on the social net’s “Facebook Live” feature and watch a presentation by a “cross-platform” promotional guru – as well as asking questions after the show using the recent addition of Skype video chat.
This comes after Facebook recently acquired small online publishing company Push Pop Press, so the time is perfect for the social network’s publishing potential to be addressed and explained – and the first in a series of talks will be launched by someone who’s clearly in the know.
Brian Seth Hurst will host the first show this Wednesday. He’s been behind successful publication-to-web transitions such as bringing TV Guide online via Facebook as a platform. In the talk he will explain how Facebook can be used as an easy access point by the thousands of writers of books and magazines and “thought-leaders” on the social net and how to get work “out there”.
The Facebook Studio “Facebook Live” feature shows streaming videos through-out the day, and is used generally by businesses and marketers for press or conferencing purposes. Utilising the chat feature the audience can “take part” in the broadcast and in itself it’s a great launch-pad for those who have something to share to get it publically recognised. So powerful is this forum, that even US President Barack Obama used Facebook Live to present his “Live Town Hall Meeting” back in April.
Almost everybody has a Facebook account – the world is watching!
Once again Facebook is influencing and shaping society. Founder Mark Zuckerberg was recently listed as the Number One most influencial person in UK media according to a poll by The Guardian.