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Keecoo K1 Smartphone for Women Comes Pre-Loaded with Every Kind of Gender Stereotype

Keecoo is a name you may have never heard of – and probably one you’ll not hear much from again after they announced their latest smartphone. It’s a handset created for women that comes pre-loaded with Android and pretty much every gender stereotype you can think of.

The Chinese start-up has designed the budget K1 smartphone in a bizarre hexagonal form with curved back case – thus “considering the small hands of women” and it features a 5” HD display with 1280 x 720 pixel resolution. Running an older gen version of Android (5.1 Lollipop) other specification low lights include a 1.3GHz quad-core processor by MediaTek and Mali T270 GPU. 2GB of RAM and expandable 16GB internal storage are provided and the handset is powered by a 2300mAh lithium Ion battery.

As for the camera tech, the Keecoo K1 comes with a 13-megapixel main camera with Sony sensor, LED flash and auto focus and the front facing camera captures 8-megapixels with its own LED flash for shots in the dark and to “satisfy all sorts of needs of selfie enthusiasts”. And what makes it even better is that the K1 front camera “automatically makes your skin look delicate and smooth”.

The Keecoo K1 smartphone works with dual SIMs for 3G connectivity and Wi-Fi and Bluetooth are also offered and the handset can play your tunes through NXP Smart PA sound system. But by this point we’re sure you’ve already tuned out.

The promotional website for the K1 shows the handset, which features primarily in a shiny pink finish, surrounded by makeup and flower petals – things which all girls like, right?

Perhaps what’s worse than than Keecoo’s inevitable PR car crash and stone-age sexist approach to selling this handset is the fact that they chose to use Comic Sans on their website header. Comic frigging Sans..

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