Netflix is drawing ever closer to becoming a full time competitor with normal older ways of watching TV as the months go by. Subscribers, stock market values and countries where the service is available are all growing rapidly. Netflix now even create their own shows in partnership with Marvel, like Daredevil and Agent Carter, and also have made it into the mainstream with shows like House Of Cards and Orange Is The New Black.
Subscriber growth for Netflix is still gaining momentum, with the company reporting that almost 5 million more subscribers had joined the service in the last business quarter, roughly a million more than analysts had predicted. This also boosted the company’s shares to unimaginable levels, with each share in Netflix now valued at a record $534.
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Netflix’s earnings weren’t all that great, to put things into perspective – the company only made 38 cents per share as opposed to 69 cents per share predicted by analysts and 86 cents per share the previous quarter. Earnings might not have been massive, but the increase in value of the companby as well as the 65 million strong subscriber community worldwide now means Netflix is able to compete with other popular services.
the most obvious competitor to Netflix is HBO – the premium network for cable TV is roughly double the size of Netflix with 114 million subscribers, but industry experts and critics alike are saying that the ‘cord cutter’ revolution started by Netflix could leave HBO behind. The network is allegedly unable to equal the services offered by Netflix, whilst Netflix themselves are able to react and compete with HBO much much faster.
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Suprisingly Netflix’s DVD to your door mail delivery service, which is what the company first started doing all the way back in 1997, is still going strong. Apparently the delivery method that sends DVDs to you through the mail and then lets you post them back is currently still used by 5.5 million subscribers and raked in the company $85 million last quarter.
Of course, it’s that DVD to your door service that ultimately crushed your local video rental store – bye bye Blockbuster. After that, for Netflix at least, the next obvious market was online. With other services like Sling TV still trailing behind Netflix, it’s starting to become obvious to many that the company is now the dominant power in the subscriber oriented TV streaming market.
Via: USA Today