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Sony Xperia Z priced at £400 with a March 2013 release

Sony’s next big smartphone, the Xperia Z (formerly known as the Yuga), has been slowly leaked about in drips and drabs over the last few weeks and today another piece of the mysterious puzzle has been revealed, as a Taiwanese website has listed the handset and even place a price on Sony’s next.

The website has the Sony Xperia Z down as costing 19,990 Thai Baht which works out at around £400 GBP or $655 dollars by direct conversion. Normally a direct conversion does not happen so we can expect the handset to land in the UK for a little bit more than stated.

If the phone were to land for around £400 then this would be a real bargain as the Xperia Z is looking set to sport a huge Full HD 5-inch display, running the latest Android Jelly Bean OS and packing in a 13MP camera and quad-core processor.

As well as a rough prices the website is also stating that the Sony Xperia Z will start shipping to some regions in early March, but as this is a Taiwanese website we can expect this to be a Asian release estimate and not for North America or Europe.

The posting does also have a pretty real looking press shot with some Taiwanese scribbling on it so it does appear that we are getting closer to an official announcement of the smartphone. We have been expecting Sony to launch the new handset at this year’s CES show in Las Vegas, which takes place later this month.

Sony has been running on a good streak with its Sony Xperia T and Xperia S smartphones recently so the Z looks set to be the next handset to carry on that legacy.